Medical Device Intelligence and Primary Market Research in China and the U.S.
Businesses want competitive information. Primary Impact obtains this information through primary research and personal contact.
In the U.S., this means conversations and some face-to-face meetings with physicians, clinical specialists, nurse practitioners, pharmacists, catheterization labororatory personnel, interventional radiology, critical care unit nurses, salespeople, marketing managers, customer service staffers, and government officials.
In China, this means face-to-face meetings with medical device distributors, medical device salespeople, hospitals, doctors, nurses, Chinese FDA officials, and the provincial drug agency.
We believe facts from primary research represent 75% of the value we deliver in a "business" engagement.